Case Studies

  • Sydney Cricket & Sports Ground Trust

    The Sydney Cricket & Sports Ground Trust hosts almost 100 events every year, from sold out concerts and grand finals to smaller corporate and media functions. In one year they had more than 1.8 million fans come through the turnstiles – all for different reasons. With Local Measure they were able to find out more about those fans and create truly memorable experiences.

  • Dubai Parks & Resorts

    As a frequent ‘stopover’ destination, many tourists to Dubai come for only a couple of days so attractions must fight hard to win guests’ time.  Dubai Parks & Resorts strive to showcase their parks, and the thrilling experiences they offer via User Generated Content (UGC). Sourcing and leveraging quality UGC from social media influencers is a key part of that strategy.

  • Dreamland Margate

    Considered to be the oldest-surviving amusement park in Great Britain, the site of Dreamland dates back to the early 1860s. Under threat of closure in the early 2000s, the community and investors stepped in, helping to secure funding for its re-build and revitalization. The renewal included modernizing the park’s Wi-Fi connectivity and the way staff interact with visitors on social media.

  • Groupe Germain Hotels

    Groupe Germain Hotels is a family-owned, Quebec-based company specializing in offering guests a warm, luxurious, comfortable environment and personal, attentive service. To bolster their impressive growth and success, the group is focused on delivering best-in-class guest experience, based on knowing personal details about each of their guests.

  • Dusit Thani Maldives

    Located within a UNESCO Biosphere Reserve, Dusit Thani Maldives is famed for its beauty and high level of hospitality. Recognising the increasing significance of personalisation in the luxury segment, the team sought a way to elevate the guest experience and feature the uniqueness of the guest experiences through user generated content.